I’m not sure I like the sound of this one, but it’s a service aimed at women – and I’m not one.

‘Skwag’ is a shoe swapping community which allows users to advertise/display their shoe collection, and then find like minded souls (see what I did there?) to swap footwear with. Members download the app and then create a profile featuring their footwear collection. Other members can then contact them to discuss trades.

I really don’t like the idea of second hand shoes, but maybe I’m a bit odd. The service appears to be thriving in the US, so maybe it would work here too. Thinking more broadly, are there other items of clothing or apparel that would lend themselves to the swap treatment – dresses, handbags, hats, jewellery perhaps.

www.skwag.com