Author Archives: MizandTeam

Overnight Success Is An Illusion.

You’ve no idea how lucky you are that I’m here today writing this, because if it weren’t for Steve Ashman and the insatiable appetite of the Skegness slot machines, my life would almost certainly have taken a completely different path. I think I’d better explain.

Back in the days of flared trousers and platform shoes I harboured ambitions of becoming a pop star. I had the electric guitar, knew five chords (two more than Status Quo) and had practised signing my autograph to the point of inducing repetitive strain injury. I was ready. All I needed now was a band.

As luck would have it, I was surrounded by four equally deluded mates, one of whom couldn’t play anything at all but who lived in a pub with a perfect rehearsal room. Obviously, he’d be the lead singer. We were ready to go – all apart from one thing.

Steve Ashman was to be our drummer – a drummer who had just one thing standing between him and rock super-stardom – he didn’t own a set of drums. Rumour had it, that he’d once owned a set, but had traded them in at the local swap shop for some fishing tackle and an air pistol. Not a problem though. He’d saved £50 from his summer job on a burger van and would use that to obtain the missing piece in our jigsaw… just as soon as he returned from his holiday in Skegness. I think you can probably guess the rest.

When Steve returned from Skegness he didn’t have a penny to his name, all £50 had been donated to the amusement arcade owner’s benevolent fund. And that was it – the dream was over. The world had lost what would almost certainly have become one of the all-time great bands. And all for the want of a set of drums.

I was thinking about that while watching a TV programme called Before They Were Famous.

I’m sure you have probably seen it, or shows like it. The idea is that they dig into the archives and find footage of famous people before they made it ‘big’, and here’s what’s interesting. No matter who the ‘star’ is – no matter how they might seem to have burst onto the scene from nowhere, there’s always plenty of footage.

One show featured, amongst others, Ricky Gervais, who nobody had either seen or heard of before The 11 O’Clock Show and The Office. And yet, there he was on a TV show from the early 1980s as a singer in a New Romantics-style group… twenty years before he became an ‘overnight success’. It’s the same story with all the X Factor and Britain’s Got Talent-type show contestants. The impression given is that they’ve all just walked in off the street for their one and only shot at fame and fortune. But, once the winners have been chosen, the old video clips start to surface. And what you see time and again is evidence of a life dedicated to the pursuit of fame: childhood TV advertisements, small appearances in plays and soap operas, singing and dancing spots on various TV shows. In fact, anything which furthers their craving for fame.

The point I’m trying to make is this. It takes years of effort and sacrifice to become an overnight success. When you see someone burst from nowhere to great success, you’re only seeing the very tip of a massive iceberg. And what lurks below the surface is the hard work and persistence that put that person in a position to break through and give the impression that it was all fairly effortless.

If by some miracle, I do become a star of either stage or screen, there would be no appearances on Before They Were Famous for me, because I’ve never done anything anybody ever thought was remotely worth filming! Contrary to my opening remarks, if I’d had even the slightest talent or aptitude for life as a rock god, I wouldn’t have let Steve Ashman’s deficiency in the drum department hold me back. I’d have found another drummer, or raised the £50 we needed some other way. I’d have persisted.

Fact is, it was one of those daft pipe dreams that all teenage lads have, and I had neither the talent nor the commitment to even give myself a ghost of a chance of success. I gave up at the very first hurdle – it just wasn’t easy enough for me. Overnight success is a perception for the audience, but never a reality for the performer.

I’m sure you’re ahead of me here, but this holds true for whatever it is that you’re striving for. There will be setbacks, failures and disappointments along the road to achieving success in every field. There will be an apprenticeship to serve, almost certainly some pain and anguish to endure.

But when you get there, when you reach your goal, all your ‘audience’ will see is the success. They won’t see anything of what went in to achieving it.

A lot of people give up on what they’re trying to achieve because they spend too much time in the ‘audience’. Whatever field you’re in, you nearly always spend quite a bit of time in the ‘audience’ before taking the plunge as a ‘performer’. And from the audience’s perspective, success is easily obtained. Just the tip of the iceberg is visible remember. Now, step over the threshold from audience member to performer, from spectator to player, from wage slave to businessperson and it all comes as a bit of a shock. The success doesn’t come anywhere near as quickly as it appears to everyone else. You’re still coming to this from the perspective of a spectator remember… a place where only the end result is visible. And so the temptation, the instinct, is to give up because your spectator’s expectations have come up against the harsh reality of life as a player. And you’re just not prepared for it.

I remember very well being totally demoralised when my first attempts at making some money by my own efforts (rather than just turning up and being given a salary at the end of the month) didn’t get the results I felt they deserved. I looked around at the other people who’d stepped out of the audience to become performers, and couldn’t believe that they were prospering so well while I was struggling. But what I couldn’t see was the ‘iceberg of struggle’ that had already taken place for them in the past, and which to a certain extent, was still taking place on a daily basis.

I said earlier, that if I were to become famous, there would be no old video clips to show. Well I didn’t become famous, but I have had some business success. There are no video clips, but there’s plenty of evidence of earlier efforts to create an independent income that resulted in less than glittering success. There was the dating agency, and the CV writing business and the multi-level marketing business and the… no… it’s too painful to go on!

Now to be fair, some of these efforts couldn’t be called a failure… but just like Robbie Williams’ appearance as a dancer on children’s TV, they do look fairly pathetic in the light of what was to come later. But they were a necessary stage in the transition from audience member to competent performer.

Sadly, most people are so traumatised by the reality of taking the first steps to becoming a performer – it’s so much more difficult than they expect – that they give up very quickly; often believing that the established performers must have had some lucky break or advantage they don’t know about. How else can you explain the ease of their ‘overnight’ success?’

The answer is that all massive overnight success is the end result of years of ‘invisible’ experimentation, persistence and hard work. And there’s little point in stepping out of the audience and onto the stage unless you’re mentally prepared for that reality.

Kind Regards

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John Harrison  

PUBLISHERS NOTICE  

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 Dear Streetwise Customer, 

Imagine if your betting profits were a nailed on 100% certainty…that you wereguaranteed to never lose a bet…and that there was a totally fool proof system youcould deploy that would only ever win or break even at worst. Well thanks to a rule which every bookmaker in the UK is forced to follow, you dont have to imagine it.

Becouase It’s The Loophole To End All Loopholes! 

And for reasons I’ll explain fully, it’s a loophole that’s open to anyone and everyone with an internet connection…and it will be open forever.

Here’s your chance to find out about this secret loophole for yourself, because Nick has come up with a unique offer that will put almost £300 in your pocket…even if you
prove him wrong!

For full details Visit:  

www.streetwisenews.com/hogf

Take a look now. You’re going to love this one!

Very Best Wishes,

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John Harrison

Streetwise Publications

Parking Auction

There seems little doubt that parking in major cities is only going to get worse. That’s the issue behind Parking Auction, a new I phone app which attempts to match users with spaces.

The app was launched recently on Manhattans Upper West Side. Users can log on and for a fee, and be connected to another user who is vacating a space – for a fee. Strictly speaking, it isn’t legal to ‘sell’ a parking space and so what the service is providing, is ‘information’. I’m not sure what the difference is in practical terms though.

Having spent more time than I care to think about, driving around towns and cities looking for that elusive parking spot, I can fully appreciate the need. Who wouldn’t pay a couple of quid for a parking space when they’ve been driving around for twenty minutes? Perhaps one to investigate here in the UK then.

Thinking more broadly, what other ‘free resource’ might be ripe for similar treatment? I’d happily pay to take someone’s place at the front of a queue for example. Could that be a basis of an app based service as well?

Quote Of The Day

“When things get you down, make the best of your own life rather than worrying about what everyone else thinks.”

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Dita Von Teese

Alternative Quote Of The Day

“You know, somebody actually complimented me on my driving today. They left a little note on the windscreen. It said: ‘Parking Fine.’ So that was nice.”       

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Tim Vine

Superior Swimwear

Successful businesses often have their birth in a personal problem. So it was with Manchester student Alex Dixon when she was looking for swimwear for her own curvy figure. There simply weren’t the attractive designs which were available to those with smaller sized breasts.

With the help of a £2,500 government loan Alex set up Beach Bacchanal, which allows customers to have a hand in designing their own swimwear through online liaison. The key benefit is that the brand brings the styles which are normally only available for slimmer figures, to a wider audience with a D cup or above.

I don’t know much about woman’s swimwear but I do know that mainstream clothing manufaturers seem to focus on a pretty narrow band of body shapes with what they can offer, and that many people who fall outside of the ‘norm’ are left short changed. Swimwear is just one area of clothing where this type of opportunity exists.

Today’s National Day

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NATIONAL BODY LANGUAGE DAY!

PUBLISHERS NOTICE

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Dear Streetwise Customer,

Imagine if your betting profits were a nailed on 100% certainty…that you were guaranteed to never lose a bet…and that there was a totally fool proof system you could deploy that would only ever win or break even at worst. Well thanks to a rule which every bookmaker in the UK is forced to follow, you dont have to imagine it.

Becouase It’s The Loophole To End All Loopholes!

And for reasons I’ll explain fully, it’s a loophole that’s open to anyone and everyone with an internet connection…and it will be open forever.

Here’s your chance to find out about this secret loophole for yourself, because Nick has come up with a unique offer that will put almost £300 in your pocket…even if you prove him wrong!    

For full details Visit:

www.streetwisenews.com/hogf 

Take a look now. You’re going to love this one!   


Very Best Wishes,

john sig.png

John Harrison
Streetwise Publications

Shirts That Fit

One of the subjects I can rant on at will (of which there are many!) is the sizing of shirts. It’s just so difficult to get one to fit properly, and it’s not hard to see why. We’re all different shapes and sizes and the mainstream manufacturers do little more than give you the small/medium/large sizing options. A New Jersey based company is tackling the problem.

Stantt has gathered data about the different shapes of men’s bodies using 3D modelling in order to develop a system for easily creating clothing that fits, to order. Stantt customers simply enter in their chest, waist and sleeve length and the company will automatically pick the best shirt shape and size out of a range of 50 in order to best suit their needs. Threadmason is another company that is challenging the generic sizing of men’s clothing. Using the same three measurements, the New-York based company has created 24 sizes that offer varying lengths and cuts for the torso and sleeves for T shirts.

These are two US based companies. I’m not sure whether a similar service exists here in the UK, but the problem certainly does. Consumers are increasingly demanding more choice, and there are profits to be made for those who deliver it.

Quote Of The Day

“A day without laughter is a day wasted.”

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Charlie Chaplin

Alternative Quote Of The Day

“I asked my date what she wanted to drink. She said, ‘Oh, I guess I’ll have Champagne. ‘I said, ‘Guess again.”

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Slappy White

Online Mapping

Online mapping seems to be an idea with almost infinite spin-off potential. I recently came across “walk, jog, run” which enables you to map and then get data on any walk or run you’ve either done or are considering. Site users can store walks or runs they’ve done for other users to view and copy. Other sites map film locations, music venues and beauty spots. A site has even recently been set up in San Fransisco to map every tree in the city.

Whatever your interest, it seems there’s a potential to set up a mapping site linked to it, and once you’re under way, much of the content will be supplied by site users, who by their nature will be geographically dispersed and ‘on the spot’ to provide the local low down.

So, what information would you like to see mapped? If you’d like to see it, and it’s not available yet, chances are that other people would like to see it as well.

Today’s National Day

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NATIONAL HAIR DAY!

PUBLISHERS NOTICE

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Dear Streetwise Customer,

Imagine if your betting profits were a nailed on 100% certainty…that you were guaranteed to never lose a bet…and that there was a totally fool proof system you could deploy that would only ever win or break even at worst. Well thanks to a rule which every bookmaker in the UK is forced to follow, you dont have to imagine it.

Becouase It’s The Loophole To End All Loopholes!

And for reasons I’ll explain fully, it’s a loophole that’s open to anyone and everyone with an internet connection…and it will be open forever.

Here’s your chance to find out about this secret loophole for yourself, because Nick has come up with a unique offer that will put almost £300 in your pocket…even if you prove him wrong!    

For full details Visit:

www.streetwisenews.com/hogf 

Take a look now. You’re going to love this one!   


Very Best Wishes,

john sig.png

John Harrison
Streetwise Publications

Learning From Google

Google haven’t done too badly over the past 20 years or so – are we agreed on that? Then it makes sense that we can all learn something from the way they operate…something we can use in our own businesses and enterprises.

The people at Google realised something important fairly early – it’s virtually impossible to predict which products or services will take off and fly, and which will crash and burn fairly quickly. And so they don’t waste time perfecting an idea before launching it on the market. Teams are urged to launch quickly, perfect what’s working based on feedback from users, and drop the losers fast. It’s an approach that can be a little stressful from a customer service point of view (lots of people using products which aren’t properly developed) but as a vehicle for getting things done fast, it takes some beating.

One of the huge mistakes I see people making all the time, is perfecting an offering before even finding out whether enough people want it. Far better to have an imperfect product which everyone wants than a perfect one without a market.

Quote Of The Day

“If a man insisted always on being serious, and never allowed himself a bit of fun and relaxation, he would go mad or become unstable without knowing it.”

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Herodotus

Alternative Quote Of The Day

“When you buy a V-neck sweater there’s a V of material missing. You know what they do with that? They send it to Ann Summers and she makes those fancypants.”

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Harry Hill

Dating Service For Married People

Dating agencies face a paradox which is far from unique – the more successful they are at their job, the quicker they lose their customers. It’s a problem which wasn’t lost on the owners Howaboutwe, who found their membership dwindling – not because they were bad, in fact quite the reverse. The solution they came up with could be a model for other businesses in the same position.

The company launched a new dating portal for married/committed couples with the aim of helping them keep the magic alive by getting out of their rut and out on the town. The site provides information and advice to help keep romance alive.

Every business that solves customer problems should ask themselves the following question – “What might my customer need next?” Once you have a relationship with a customer, it’s a shame to leave someone else to benefit from serving their future needs.

Today’s National Day

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NATIONAL MUD PACK DAY!

PUBLISHERS NOTICE

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Dear Streetwise Customer,

Imagine if your betting profits were a nailed on 100% certainty…that you were guaranteed to never lose a bet…and that there was a totally fool proof system you could deploy that would only ever win or break even at worst. Well thanks to a rule which every bookmaker in the UK is forced to follow, you dont have to imagine it.

Becouase It’s The Loophole To End All Loopholes!

And for reasons I’ll explain fully, it’s a loophole that’s open to anyone and everyone with an internet connection…and it will be open forever.

Here’s your chance to find out about this secret loophole for yourself, because Nick has come up with a unique offer that will put almost £300 in your pocket…even if you prove him wrong!    

For full details Visit:

www.streetwisenews.com/hogf 

Take a look now. You’re going to love this one!   


Very Best Wishes,

john sig.png

John Harrison
Streetwise Publications

Eat What You See

Giving a unique twist to an established product or service can often give a competitive advantage. That’s the thinking behind Toronto based film event Mise, which provides guests with an entire menu of dishes, inspired by meals eaten by the film characters themselves.

The company aims to give viewers an additional sensory aspect to their experience of films. The first event offered a four-course meal featuring dishes from the 1996 film Big Night, which follows the story of two Italian brothers running a falling restaurant in the USA.

As the characters on screen wash down a tomato consommé and antipasto sandwich, the audience gets to do the same. So far, Mise has created a menu for both Big Night and the Steve Martin film Planes, Trains and Automobiles, and more events are in the pipeline.

Is this an idea you could copy in your own location? Can you think of anything else that you could pair up with a film to make an enhanced experience for customers?

Quote Of The Day

“He who is not courageous enough to take risks, will accomplish nothing in life.”

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Muhammad Ali

Alternative Quote Of The Day

“I was doing some decorating, so I got out my step-ladder. I don’t get on with my real ladder.”       

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Harry Hill 

Money Statistics…

 Two-thirds of all US$100 bills are held outside the US.

.  The first paper money was made in China over 1,000 years ago.

.  The first coins were minted around 2500 years ago.

.  In 2011, Americans spent around US$61.4 billion on their pets.

. More Monopoly money is printed each year than actual money.

 In 1920, credit cards were first used in the United States.

. The International Space Station is the world’s most expensive object 
   ever built at US$150 billion.

. The first Bitcoin transaction was to buy a pizza for 10,000 Bitcoins. 

.  McDonald’s makes about US$75 million per day. 

.  Pablo Escobar had enough cash that rats ate almost $1 billion of his 
   money each year.

.  Apple earns US$300,000 per minute.

Today’s National Day

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NATIONAL SONS DAY!

PUBLISHERS NOTICE

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Dear Streetwise Customer,

Imagine if your betting profits were a nailed on 100% certainty…that you were guaranteed to never lose a bet…and that there was a totally fool proof system you could deploy that would only ever win or break even at worst. Well thanks to a rule which every bookmaker in the UK is forced to follow, you dont have to imagine it.

Becouase It’s The Loophole To End All Loopholes!

And for reasons I’ll explain fully, it’s a loophole that’s open to anyone and everyone with an internet connection…and it will be open forever.

Here’s your chance to find out about this secret loophole for yourself, because Nick has come up with a unique offer that will put almost £300 in your pocket…even if you prove him wrong!    

For full details Visit:

www.streetwisenews.com/hogf 

Take a look now. You’re going to love this one!   


Very Best Wishes,

john sig.png

John Harrison
Streetwise Publications