If it’s a clear night tonight, and you look up towards Orion, you’ll see a star at the foot of the constellation called Rigel. Rigel is the sixth brightest star in the sky with a luminosity roughly 40,000 times that of our sun.

It has a mass of 17 solar masses, a surface temperature of 11,000 Kelvin and a solar radius of 70. It’s surrounded by a shell of expelled gas, which was either shed by its pulsations or came about as a result of stellar wind. 

Rigel isn’t the furthest star by any means, but it’s not what you’d call ‘on the doorstep’ either. It’s around 765 light years away. Now, light travels at 186,282 miles per second.

So every second since around about the time that King John signed the Magna Carta, light has been travelling through space at that speed from Rigel to Earth. And the bit you’re looking at tonight only just got here. 

I don’t know about you, but I find this sort of thing fascinating and mind-boggling ~ literally mind-boggling. Like a lot of people I suspect, I attempted to read ‘A Brief History Of Time’ (which is supposed to simplify all this stuff) and got about as far as page 26.

My brain just doesn’t seem to work in that way, and I’m constantly amazed and impressed that there are people who can work out all this detailed information about something further away than I can properly imagine. It’s beyond my comprehension… 

And yet…and yet…many of these same people would struggle to put up a shelf, find their way to the next town, run a hot dog van ~ or a hundred and one other things which other folk find easy. 

You see, we all have things we’re good at and things we do badly. It’s very easy to become intimidated by what we perceive to be great intelligence. The truth though, is that most of us have great ‘intelligence’ – just not necessarily the sort that we traditionally associate with the word.

Einstein has a lot to answer for.

Mention the word genius, and his is the name that comes to most minds first. Because of this, mathematics and science seem to have hijacked intelligence, with the result that the rest of us end up feeling…well, a little bit thick. The knock-on effect is that we somehow feel that the sort of intelligence that can unlock the secrets of the universe, is what really matters.

The reality though, is that other types of intelligence are just as important – maybe more so if your goal is to succeed financially or in business. As impressive as the ability to calculate the mass of a distant star is, there’s not a lot of money in it!

If you haven’t already done so, I’d urge you to firmly nail down exactly where your peak intelligence and predispositions lie – and then to stop worrying about what you can’t do, and focus all your efforts on what you do best. When you combine a strong predisposition with something you enjoy, you have a massive head start on the competition.

You might not be able to explain the stars ~ but that doesn’t mean you can’t reach for them.

Kind Regards

John Harrison  

PUBLISHERS NOTICE

     

Dear Streetwise Customer, 

Imagine this…you load up an amazing piece of software on your PC or Laptop. It takes about 10 minutes. And then you wait.  

Every now and again – perhaps two or three times a week – an icon flashes up on the screen, and when it does, that’s your signal to collect £100. Simple. No rush. No dramas.

Sound interesting?

You’re probably in a significant minority!

Believe it or not 99% of readers will pass up on this because it’s doesn’t sound like it makes enough money. It’s hard to resist the promise of tens of thousands of pounds. But give me five minutes now, and I’ll show you how these small ‘hidden’ amounts can really add up.

Matt Shaw, the guy who discovered this reveals HERE.

Kind Regards

P.S. This comes with a 100% cast iron money back guarantee. There is absolutely no risk to you to take a look.

www.new-report.com

I read an interesting story about actor, Brian Blessed, that made me review how I’m currently thinking about things. Maybe it will do the same for you. 

Blessed tells the story of how in 1980 he was appearing in a production of Macbeth at the Old Vic. Peter O’Toole was in the title role and had taken a hammering from the critics. One night, Blessed found O’Toole on his knees in his dressing room, crying out in anguish, “destroyed in heart and soul.”

Blessed intimated that he shouldn’t go on – that the audience were only there to see him make a fool of himself. O’Toole rejected the advice, and went on anyway.  

To quote Blessed: “I have never…never…seen courage like that.”  

Now here was a man (Blessed) who originated from my part of the world. In those days in particular, it was an area where you didn’t have to wait long to see acts of REAL courage ~ where men put their lives on the line to save stricken colleagues in mining and industrial accidents.

He would have seen men going to work in horrible and dangerous conditions where they were exposed to health-wrecking noise, fumes, dust, machinery and work practices on a daily basis. He would have seen men horribly disabled and handicapped for life, but being forced to carry on… 

And yet he had become so immersed in the world he now inhabited, that he saw some bloke risking making a bit of a pillock of himself as the pinnacle of human courage.

I think we can all be a bit like this at times. We become almost hypnotically focussed on our own little world, and totally blinkered to the wider picture. We lose perspective, and a sense of what’s important and what isn’t. We overestimate the magnitude of our own problems, and diminish the significance of those experienced by others. 

Reading what Brian Blessed had to say caused me to think about what real courage is, and the nature of real problems. And if I’m honest, I’m a complete stranger to both. 

Perhaps when you think about it, you’ll find that you are too.

Kind Regards

John Harrison  

PUBLISHERS NOTICE

Dear Streetwise Customer,                                    

I want to inform you of a new Facebook group Andi, a member of our staff has set up for Streetwise customers.  This group is for Streetwise customers only. It is a private members only group and we would like to invite you to join it.

Andi suggested that he would like to host a series of live online training sessions starting next week. These live sessions will cover a range of important topics from creating the right mind set for success – which will be very handy if you have to stay in isolation for weeks or months at a time! – to the many different ways to make money online from home. 

Including how one man made $30,000 a month sharing untruths. Seriously.

The reason for doing these live sessions is that if you are going to be in isolation for a few weeks then that is a great time to think about your future, your future income and learn new valuable skills.

It is our way of giving back to you during this strange time and it is also a way that we can interact with our customers better. We can let you know of future products and what we are doing as a business.

Andi knows a lot about online business and making money online after making quite a bit of it through his websites and various projects. He is the perfect person to be holding live training sessions in the Facebook group… it also helps with him being the only one out of us all who actually knows how to do it!

To access these training sessions you need to join the group so please click the link below or the image above and request to join The Streetwise Private Members Only Club.

https://www.facebook.com/groups/1326182417580313/

Being indoors for such a long time could have you climbing the walls and so you are going to need a healthy distraction. Something to take your mind off being imprisoned within your own four walls.

This time will be a great opportunity to learn some new life changing skills and ways to earn an income. 

From what Andi has said to me, I believe the group is going to be invaluable to you. There is a lot of great stuff which he plans to share into the group. Stuff which I personally believe will make you see the internet and online businesses in a whole new light. 

 To join the group click here: 

https://www.facebook.com/groups/1326182417580313/

Kind Regards

I watched an edition of The Apprentice last night, after missing the first show last week. I’ve been a fan of the show since the first series, and I used to think it was something that all aspiring entrepreneurs should watch. But now I’m not so sure. I think it could give them a false sense of security.

You see, in the first series, they had candidates who could be described as normal. They approached tasks in a rational (if sometimes misguided) way, and most of them treated the others with something approaching respect. Most had ability. 

Good for reality ~ but not so good for reality TV. 

The producers ~ realising that the biggest untapped audience will come from people filling in time before the next series of Big Brother, rather than entrepreneurs ~ have clearly decided that conflict and eccentricity are what ‘sells’. And so they’ve filled the show this time with a collection of characters who make for great entertainment, but who I wouldn’t employ if they worked for free. 

There’s the ultra-alpha male, the toff, the superbitch, the emotional wreck, the David Brent clone…Get the idea? The end result is great entertainment, and even the least business-savvy viewer gets to believe that they could probably do better than that – which they probably could.

If you didn’t see the show, let me give you a little test. At short notice, you have to pitch to a hotel to do their laundry for an evening, and need to quote a price. Do you: 

a) Ring an established service to get a feel for market prices and then base your price on theirs?

Or…

b) Pluck a price from thin air in the car on the way to the meeting? 

If you answered ‘b’, you should almost certainly be killed, but you’d fit in well with the women’s team. Because that’s precisely what they did ~ they just guessed. But worse that that, the figure they chose was £4.95 per item laundered, which is about 25 times more expensive than the going rate!

Now anyone who was more concerned with common sense and effective action, rather than strategy meetings, brainstorming, synergy, customer interfaces and the myriad of other corporate crap that these people seem to be able to regurgitate on tap, would have realised two things.

Firstly, that guessing a price in a market you know nothing about is moronic. Secondly, that guessing a figure that is more than the item would cost to replace, just has to be wrong. A child could work that one out.

The fact that one person came up with this plan was bad enough ~ but when all her team mates were so devoid of any common sense that they went along with it…well that’s really worrying.

So watch The Apprentice for the entertainment, but don’t be fooled by the notion that these people are the ‘cream of young British business talent’, and you could do better. You almost certainly could do better, but doing better than someone who, but for their over-inflated ego and comedy value, would most likely find themselves employed flogging double glazing or toting time-share, is no great achievement.

For some real business insight, watch Dragon’s Den. There are some numpties there too, but at least you get to see them sweat. 

Kind Regards

John Harrison  

PUBLISHERS NOTICE

“No Gym, No Problem!”

Hello.

Now gyms have been closed temporarily you might be wondering

What To Do Instead?

Well if you’re anything like me, the answer isn’t ‘nothing’!

Over a decade ago now we were introduced to an  intriguing  and  unique home exercise programme. We decided to  publish  it  in  limited  numbers and it created something of a sensation, with many of our customers saying it’s the most effective thing they’ve ever tried…

And It Takes Just 7 Minutes A Day!

This isn’t just a ‘make do’ programme because your  gym is   closed. It’s a programme which you can use  for life, no  matter where you are without special equipment, and achieve  spectacular  results.

You can find out all about it and hear from some of the people using  it  to transform their fitness and their appearance HERE.

These are difficult times, but it doesn’t mean we have to give in.

With this programme, I believe it’s possible for  you  to  come  out  of  this fitter and healthier than you went in.

   Take a look  CLICK HERE and see what you think.

Kind Regards

www.streetwisenews.com/vince

When musician, Moby, released the album Play, in 1999, it was a critical disaster. Just 30 people turned up for the launch party, and the omens weren’t good.  

So how come nine years later, it had sold over 10 million copies?  

The answer is fascinating, and may contain within it, the germ of an idea for you to transform one of your struggling products or businesses into an outrageous success.  

The ‘normal’ way to make money from a record (certainly in pre-Internet days) is to get it played as much as possible on the radio and TV. People hear it, like it and go out and buy the album. And then the bandwagon starts to gather pace.

But with thousands of artists battling for a limited amount of airtime, it isn’t easy for a relative unknown to get significant coverage. Without radio and TV coverage nobody gets to hear the music. And if they don’t hear it, they don’t go out and buy it.  

At first, nobody was playing Play, and nobody was buying it.  

The record company (and Moby himself, who was broke at the time) were keen to recoup some money from what was looking like a disaster. What they did, was probably done as a last resort, but it turned the record into a hit and Moby into a star.  

They started licensing the tracks on the album to companies for use in advertising campaigns. I don’t know whether they did it purely for the licensing fees, or whether they had the longer game in mind from the start, but the outcome was that the songs on the album quickly gained a massive audience ~ far bigger than could normally be achieved from radio play alone.

Play was the first album to have all its tracks licensed for use in either advertising or films.  

People heard the songs in the ads and movies, liked them, and went out and bought the album. The rest is history.

I know what you’re thinking though…

“Why the heck is he telling me that? Has he taken leave of what few senses he has left? I don’t have any undiscovered music to license out – or anything else for that matter!”  

Well maybe you haven’t, but the point is this – there’s always more than one route to the same destination, in this case a multi-million bestselling record. Your destination will probably be different, but there will still be numerous routes to get there.  

There will be the well-trodden path that everyone else is on. It will be crowded and uncomfortable and you’re going to have a real fight on your hands to make any progress. In music terms, think about the huge queue of ‘hopefuls’ outside the X Factor auditions, and you get the idea.  

And then there will be other paths, which may take a little lateral thinking to reach, but they’ll be less crowded and you’ll get the chance to do things on your own terms. Compare the rise of Arctic Monkeys via the Internet and word of mouth to that of your average X Factor winner, and you’ll see what I mean. 

It’s difficult for me to be specific here, because I don’t know what you’re involved in, and working on, but let me give you an example from my own business which might explain what I’m talking about a little better…  

Walk into W H Smith and you will find thousands of books competing for attention – and their publishers are the lucky ones ~ the ones that have managed to secure some shelf space. Only a small percentage of books even make it to the shelves.

I don’t have a single book in W H Smith or any other bookstore for that matter (not that I’ve ever tried to get them there) and yet I sell millions of pounds worth of books and other publications every year. 

How did I do it?  

By selecting a different, less crowded route to achieving the same end…selling a lot of publications and making money. In my case, this different route consisted of a combination of unique subject matter and unusual marketing methods, but it doesn’t really matter.

The point is that I looked at the mainstream way of doing things, didn’t like the crowds or the odds and looked for a different route. 

Whatever business or field you’re in, there are back roads, shortcuts and alternative routes away from the main highway that everyone else is using. Once you separate yourself from the crowd, the rules of the road are far more flexible. You get to do things your way, maybe even carve out a piece of your own track while nobody’s looking.  

It’s all the more satisfying when you arrive at your destination, knowing that you’ve done it on your own terms, and avoided becoming a physical or emotional casualty of the mainstream journey.  

Moby did it, I did it, and you can too.

Kind Regards

John Harrison

PUBLISHERS NOTICE  

“No Gym, No Problem!”

Hello. 

 Now Gyms Have Been Closed Temporarily You Might Be Wondering…

What To Do Instead?

Well if you’re anything like me, the answer isn’t ‘nothing’!

Over a decade ago now we were introduced to an  intriguing  and  unique home exercise programme. We decided to  publish  it  in  limited  numbers and it created something of a sensation, with many of our customers saying it’s the most effective thing they’ve ever tried…

And It Takes Just 7 Minutes A Day!

This isn’t just a ‘make do’ programme because your  gym is closed. It’s a programme which you can use  for life, no  matter where you are without special equipment, and achieve  spectacular  results.

You can find out all about it and hear from some of the people using  it  to transform their fitness and their appearance HERE.

These are difficult times, but it doesn’t mean we have to give in.

With this programme, I believe it’s possible for  you  to  come  out  of  this fitter and healthier than you went in.

Take a look  CLICK HERE and see what you think. 

www.streetwisenews.com/vince

Whilst on holiday last week in Malta, we met up with some new friends who live on the island. Over dinner, they told me that they’ve been together for five years and soon after getting married, they enrolled on a course of marriage lessons.

Now, I really wasn’t sure what to make of this. He’s American, and so it’s fine. But I mean, a Yorkshireman is never going to enrol on marriage lessons is he? He just isn’t. For one thing, it would be an admission that he may be slightly less than perfect. Obviously ridiculous. And for another, he’d feel a bit daft. It just isn’t in our genes.

But as they told me a bit more about it, I could see that there were some interesting underlying ideas – ones that have implications beyond the environment of the ball and chain. (Yes, I know ~ the political correctness lessons aren’t really kicking in either yet.)

One of the things they teach on the course is that there are five different ways of showing love ~ and obviously by definition, receiving love. These are (from memory) kind words, kind deeds, gifts, physical affection, and spending quality time. The theory goes that problems occur in a relationship when the parties’ needs are not compatible ~ when one partner’s natural pattern of behaviour is to show love in ways that the other partner doesn’t readily appreciate.

It may be, for example, that the husband enjoys receiving presents. He thinks his wife will feel the same way and showers her with gifts. But the wife isn’t receptive to this at all. You see, in her past, she’s been in relationships with people who have used gifts as a substitute for attention (or maybe as an apology) and therefore to her, the giving of presents has a negative connotation.

Or it may be that the wife likes to hear kind loving words from her husband, and so expresses her love for him in that way. She doesn’t get the response she’s hoping for, and that’s because in past relationships, kind words have been used as a precursor to the delivery of unpleasant news, an unreasonable request or as a set up for an insult or put down. The words create discomfort in the husband – maybe even on a subliminal level – when their intention is quite the opposite.

There’s a lot more to it, but hopefully you get the idea. Two people can interpret seemingly positive words, gestures and actions in completely different ways – so different in fact, that it creates conflict. Why? Because, the reaction of one party can be so radically opposed to what the other expects.

It’s a fairly small step to realise that if this is true for marriages, it’s true for all relationships – including business ones. Now I’m not suggesting for a moment that you want to express love for your customers – or indeed that physical affection and spending quality time together would be appropriate ways of doing it – but most businesses want to express appreciation to their customers. And it’s certainly true that words, deeds and gifts may be ways to do that.

Most of us would naturally show appreciation in a way that would appeal to us personally, but the message from marriage lessons suggests that this could be ineffective – even counter-productive. I can see two possible solutions…

Where you’re dealing with customers on a one-to-one basis, it would be worth taking some time to find out the type of person they are, and what sort of appreciation would receive the best reception from them. If that’s not possible (and it won’t be if you’re dealing with groups of customers who have divergent responses) make efforts to counter any misunderstandings or misinterpretation at the time of delivery.

So if you’re sending your customer a gift, be at pains to stress that it’s simply a thank you for their business, and that nothing is expected in return. If you’re sending them a message of thanks, make it just that – not a disguised sales letter or a set up for a notification of price increase. That way, at least you minimise the risk of any damage to people who are unreceptive to these sorts of communications in the first place.

In most communications, the best approach (and certainly the one to use in the absence of other information) is ‘treat others as you’d like to be treated yourself’. But there are times when this clearly doesn’t work as you might expect.

I’ll be more aware of this in the future, and I’m sure you will be too.

Postscript

After I heard about this, I suggested to my wife that she enrol on the marriage lessons first, and then I’d judge whether she’d improved before deciding whether to go myself.

For some reason, that was another communication that wasn’t well received!

Kind Regards

John Harrison 

PUBLISHERS NOTICE

Hello. 

Are you worried you’re going to have to “work until you drop”?

Are you tired of working all day, every day to make someone else rich when it’s YOU who should be the one becoming wealthy?

Ian once shared that grief, but now he never has to worry about money again…

Here’s a PROVEN way to make enough money to retire on as soon as you want, never work again and enjoy a fabulous income for life.

And it’s not like you even have to quit your job if you don’t want. You can keep your regular pay-cheque coming in if you’d like while you follow the specific steps of this blueprint in your spare time.


Let us show you everything about this when you click the website below: 

www.streetwisenews.com/wizard

 Kind Regards 

P.S This method works best in times of economic uncertainty and volatility. In other words, it’s absolutely perfect for what’s going on right now.