It’s no secret that we have an ageing population and that older people tend to be more resistant to using new technology than the young. Having said that, there are undoubtedly  opportunities to use technology to enhance the lives of older people, and some companies are embracing the fact.

Ensemble is a communication and home health care device which features an amplified handset and a large screen with a simplified interface. It can be used to make phone calls, which can be captioned on the screen if needed, and to send and receive emails, text messages and images. It also enables carers and family  to schedule medication reminders, daily check-ins and health surveys. Users can also easily send “help me” requests. The ‘GrandPad’ tablet is a similar device and also  aims to help elderly users stay connected with their families and carers.

Adaptation and simplification of cutting edge technology to meet the needs of older users is likely to be a growing trend. Are there other devices and  functions which could be developed and adapted for an older market? I’m sure there are and a big profit opportunity awaits the companies and individuals that do it.